Cheetos, a major
brand from PepsiCo’s Frito-Lay division, launched a summer campaign on May 31 to
celebrate all of the art found in a Cheetos bag. An official online museum, www.CheetosMuseum.com was created for fans to submit the
unique shapes they find in their Cheetos bags. The 10 best shapes will be
featured in a Cheetos art collection and a total of $150,000 will be rewarded
to the winners.
Monday, July 18, 2016
EILEEN FISHER, Inc. Debuts Limited-Edition "Remade in the USA" Collection at Brooklyn Pop-Up Shop
On July 14th, 2016, fashion brand,
Eileen Fisher, announced that it will be hosting its first ever pop-up retail
shop in New York City. The shop will be open July 23rd-24th
and the 30th-31st. It is hosted at Glass House in
Brooklyn and will feature the exclusive launch of “Remade in the USA,” a
limited-edition 500-piece collection created by the CFDA Social Innovator Award
Winners. The CFDA (Council of Fashion Designers of America) and Eileen Fisher
co-created the award to give fashion design students the opportunity to work
with brands and social consciousness teams. The winners then took part in a one
year residency project to create commercially viable ways to make clothing from
damaged clothes gathered from the GREEN EILEEN initiative. Each piece is unique
and one of a kind, created through a number of different techniques and
featuring iconic Eileen Fisher patterns.
The shop will be selling these pieces as well as regular Eileen Fisher
pieces.
Nick Cannon Joins Hollywood Tech Company bBooth as Global Brand Ambassador
Nick
Cannon announced that he recently joined the team of new tech company, bBooth, as
its Global Brand Ambassador. Cannon hosted a press conference and a private
reception on July 15 at Sunset Marquis from 7 pm to 10 pm to promote the brand.
Additionally, the red carpet event was used to reveal the premiere of his
newest single.
http://www.marketwired.com/press-release/nick-cannon-joins-hollywood-tech-company-bbooth-as-global-brand-ambassador-otcqb-bbth-2142621.htm
Sunday, July 17, 2016
Groundbreaking Transgender Rights Ad Released by Fairness USA
On July 14, 2016, PR Newswire featured the following story
under the “News”:
The advocacy group Fairness USA has debuted a 60-second ad on its website (via an embedded YouTube video) that portrays some of the challenges transgender people face in accessing public restrooms, highlighting the lack of state/federal non-discrimination protections. The ad will be shown on Fox News on the final day of the Republican National Convention, during presumptive nominee Donald Trump’s acceptance speech. (The GOP is now expected to vote on a controversial and divisive series of platform proposals around LGBTQ+ issues, following demands from moderate delegates for more inclusive language that have, to date, been rejected.)
The ad will also air on MSNBC one week later, during the Democratic Party convention.
The advocacy group Fairness USA has debuted a 60-second ad on its website (via an embedded YouTube video) that portrays some of the challenges transgender people face in accessing public restrooms, highlighting the lack of state/federal non-discrimination protections. The ad will be shown on Fox News on the final day of the Republican National Convention, during presumptive nominee Donald Trump’s acceptance speech. (The GOP is now expected to vote on a controversial and divisive series of platform proposals around LGBTQ+ issues, following demands from moderate delegates for more inclusive language that have, to date, been rejected.)
The ad will also air on MSNBC one week later, during the Democratic Party convention.
Watch the ad here: http://fairnessusa.org
Friday, July 15, 2016
Relive Past Glories with Nintendo’s Ultimate Retro Gaming Experience
On July 14, Nintendo announced it will relaunch its iconic NES console. The NES Classic Edition will go on sale at retail price of $59.99, on November 11, right before the holiday shopping season. The mini replica of Nintendo’s original home console comes with 30 NES classical games including Super Mari Bros., Donkey Kong, PAC-MAN among others.
Read the press release HERE
Monday, July 11, 2016
DECONSTRUCTION: ‘Cancer-Beating Leah Still Will Lead Father Devon Still and His Fiancée, Asha Joyce, Down the Aisle as Flower Girl Tonight at The Knot Dream Wedding’
SUMMARY
The Knot, a New York based online wedding brand and
marketplace owned by XO Group Inc. [NYSE: XOXO], posted a release detailing The Knot Dream Wedding prior to it happening
that evening, May 13, 2016. This “dream wedding” is an event where readers of
The Knot can vote on all aspects of planning a couples wedding from the
stationary to the reception entrance song – the wedding is then live-streamed,
this year using Facebook Live, so that The Knots readership can watch the event.
The
Knot Dream Wedding is an annual tradition that began in 2013 as a spin of
to The Knots partnership with the TODAY show to produce TODAY Ties the Knot. This year, the wedding was between Devon
Still, an NFL player, and his fiancée Asha Joyce. Devon’s daughter, Leah, was
the flower girl and is a recent pediatric cancer survivor. The event’s media
sponsor was People Magazine.
See the release here: http://www.prnewswire.com/news-releases/cancer-beating-leah-still-will-lead-father-devon-still-and-his-fiancee-asha-joyce-down-the-aisle-as-flower-girl-tonight-at-the-knot-dream-wedding-300268201.html#continue-jump
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