Chik-fil-A Celebrates Cow Appreciation on July 12

Chik-fil-A is an Atlanta based quick service restaurant famous for their chicken sandwiches. Since its inception in 1946, Chik-fil-A has become the largest quick-service chicken restaurant chain in the United States. Chik-fil-A is also known for its iconic “Eat Mor Chikin” advertising campaign. The 21-year old campaign encourages people to eat more chicken rather than beef and thus preserving the cow population. To build upon the campaign, Chik-fil-A created Cow Appreciation Day—a national holiday that celebrates cows and reminds people how essential they are to the food chain and our everyday lives. This year Chik-fil-A is celebrating Cow Appreciation day on Tuesday, July 12 and is inviting customers to dress up in anything cow-like and visit their local Chik-fil-A franchise. Customers who do will receive a free entrée.